MIS Speaker's Series with
Date: Fri. Jan. 13, 2012
Time: 3:00 - 4:00 pm
Location: McClelland 128
Event RSVP: None
SPEAKER: Dr. Jesse Bockstedt
TITLE: Do Participation Strategy and Experience Impact the Likelihood of Winning in Unblind Innovation Contests?
Abstract: Innovation contests are being widely used by firms to generate creative ideas and identify solutions to complex problems. Using a large panel dataset on real world innovation contests, we explore the effects of participation strategies and prior experience on the likelihood of winning in unblind innovation contest settings. Our results indicate that contestants differ widely in their strategies and such differences play a significant, but non-obvious, role in their success. In particular, we find that contestants whose entry patterns mimic the traditional new product development funnel process have a higher likelihood of winning. We also find evidence that prior experience enhances the likelihood of winning, and winning experience is significantly more important than participation experience. Taken together, the study's findings generate novel insights on the nature of problem solving in unblind innovation contests and have important implications for the theory and practice of innovation contests
The full paper is available at http://ssrn.com/abstract=1961244.
Bio: Jesse Bockstedt is an assistant professor of information systems and operations management in the School of Management at George Mason University. He received his Ph.D. in information systems from the Carlson School of Management at the University of Minnesota in 2008. His research focuses on the impact of new technologies on consumers and markets, specifically in the contexts of electronic commerce, online consumer behavior, and technology evolution.
His work has appeared or is forthcoming in MIS Quarterly, Information Systems Research, Journal of MIS, International Journal of Electronic Commerce, Information Technology and Management, IEEE Transactions on Knowledge and Data Engineering, and Communications of the ACM. He regularly presents his research at conferences and workshops, including the Workshop on Information Systems and Economics (WISE), Workshop on Information technology and Systems (WITS), and INFORMS CIST. He enjoys teaching Electronic Commerce, Web Programming, and Systems Analysis and Design at the undergraduate and MBA levels. In 2010, he recieved the MBA Faculty of the Year Award from the George Mason University School of Management.
Prior to starting his academic career, he worked as a management and technology consultant at Accenture in New York and as a research staff member at IBM Research in Almaden, California.
For more information contact:
Mingfeng Lin, PhD.
Assistant Professor, MIS Department
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